If you are reading this blog post, then you have probably spent hours dredging the internet at one stage or another, trying to find information on the best CRM solutions on the market.
Let me guess, you have searched everything from ‘best CRM software’ through to ‘why is it so hard to find the right crm software for my industry in 2020’, typically ending up being bombarded with automated subscription emails every day… not to mention the 5 persistent salespeople calling trying to offer you a ‘once in a lifetime deal’.
To reduce the overwhelm, most businesses typically ignore the emails, block the salespeople and then ask some trusted friends what they use.
More often than not, businesses realise that all the time and money that they spent on getting their CRM setup, has resulted with minimal productivity improvements and no increase in sales.
Should I stick with an industry specific solution?
Industry specific solutions are a double edged sword unfortunately. Typically the software is ready to go with your industry jargon, your basic processes, however in a lot of cases, industry specific solutions:
Will it solve my problems?
If you ask yourself this question, firstly I need to ask… have you documented what your problems are?
We often see business owners with a mindset that a software solution will tell them what to do and solve all of their problems… without defining what the ‘real’ problems are.
CRM software won’t increase your sales automatically or reduce the number of deals you lose. If anything it might even increase it unless you:
While I am absolutely biased towards Zoho, I do so because I am a hyper-practical business owner.
I regularly research a range of different software solutions on the market for a range of different business areas, including sales, marketing, project management and document management.
For sales & marketing, Zoho One always comes out on top of all of the other solutions because of its:
Our team of ‘Ravellers’ can help you to setup your new CRM solution, train your teams and build custom integrations.
Contact us today for a free consultation to help you: